AIIM offers training in integrated marketing with a focus on research and strategy. Accomplished working professionals teach courses that provide grounding in fundamentals while highlighting the latest best practices. Students will gain a comprehensive understanding on how agencies work with internal teams to effectively promote organizations, products, and services. 

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AIIM offers eight courses over four quarters. Each course is available on an individual basis. However, students are strongly encouraged to complete all coursework in one calendar year, and students who register for the full program receive enrollment preference. The school year begins every January and ends in December.